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Condition: New
ISBN-13: 9781735141640
Format: Paperback
A practitioner's manual on reading and influencing behaviour through neuro-cognitive methods.
The material covers how people signal intention and state, how language and framing shift a conversation, and how to structure an interaction deliberately rather than by instinct. It is written as an operating manual, organized around procedures to apply rather than research to review.
Of interest to readers working in negotiation, interviewing, coaching, sales and security, and to anyone studying applied behavioural communication.
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